Applications Accepted June 21st to 30th
5 Finalist appear on July 5th
Voting for the top 2 Mamavation Moms will go from July 5th to 12th
The winners will be announced during the Twitter Launch Party July 12th from 5-7pm PST/8-10pm EST
Mamavation Campaign #5 goes from July 12th to August 27th
Stop! First you will have to complete a video application and answer the question, “Why do you want to be the next Mamavation Mom AND what will YOU do to inspire other moms online?” Please keep your responses to under four minutes. As soon as you are finished, upload the video to YouTube and tag it “mamavation”, then post the video in your blog with a description of the campaign and grab the Mamavation button.
If you’ve already done all that, by all means, continue…
You must first have the following qualifications and adhere to a couple of rules to apply.
(1) Own a Wii or be willing to purchase one for your use in the campaign
(2) Own an active blog, which means you post AT LEAST once per week
(3) Tweet daily
(4) Must be willing to tweet daily, blog weekly with a picture of your scale number, and vlog weekly about the campaign.
(5) Must be willing to keep a daily food/exercise journal that you keep public on Bookieboo
(6) Must be willing to take measurements and “before” pictures
(7) Must be willing to follow the advice of the Mamavation team without complaining, whining OR acting in defiance
(8) Must be willing to do a weekly post on Mamavation experience
(9) Must be willing to appear on Mamavation TV EVERY Monday night at 7pm PST/10pm EST between the dates of July 12th to August 27th
(10) Must be willing to do weekly videos and post on Mamavation & YouTube
(11) Must be willing to support marketing plans of sponsors
(12) Must be cleared by a physician for high intensity exercise, calorie limited diet AND psychological conditions that would prevent them from fully participating in this campaign (this is needed during Finalist week)
(13) No vacations or any planned events that would prevent you from participating the full 7 weeks
(14) Must be willing to join the Sistahood, if you haven’t already
(15) Must be willing to post Mamavation Monday posts with scale picture every Monday after the campaign for at least 6 months
(16) Must be willing to sign up and run a 5K after the campaign
(17) Must be willing to act as a “Mentor” to the next crop of Mamavation Moms and continue to support the Mamavation Sistahood
After you have submitted your application, show me that you already have support from your friends online. You will need to lean on them some days, so show me they exist and that you ALREADY have a network of friends that care about you. Have them tweet at me the following message,
“Hey @bookieboo! I want (@insertyourIDhere) to be the next #Mamavation Mom. She has my support! http://bit.ly/zqUxa”
This step is important, because regardless of the outcome, EVERYONE knows you have made a step toward healthy living. Whether you make the final 5 or not, they will hold you to your pledge of wanting to live healthy. (Btw, the more they tweet, the more I know they are in your corner.)
If all of these terms are met and agreed upon, we would love for you to apply to be the next Mamavation Mom.




















I submitted my application. Oh how I am praying I get chosen. I dont even care about the prizes (that much). If this helps me loose weight and get healthier and helps me learn to break my old habits and start new healthy habits then that will be the best prize of all !!!
Thank you for such a wonderful chance to help me change my life!
OMGosh I just did too!!! Thank you for creating such an amazing opportunity for us to help each other lose. the. weight! I want and need this:-) Here's to inspiration all around!
Whew! Submitted my application and away we go!
Oh. My. Gosh. I did it. It's out there for all to see. Eek!
I sure hope there's going to be a 3rd round of Mamavation!
I agree with you April! I am hoping I can participate in the future. I need to be held accountable and this might just be the way to do it. No one wants to fail when the whole world is watching lol!
I wish I could join! Unfortunately Mondays are my dance night class. Good luck to all the ladies that do apply!
Wow! Sitting here I just decided to take the plunge! I'm going to submit an application! And away we go!!! Whee!
I submitted my application! Wish me luck!
I am really interested in doing this–but my family and I are picking up and moving across the country at the end of the July, so I can't commit at the moment. But I would LOVE to apply in the future!
We are voting for Roxanna Jolly. We have known her for over twenty years. She has the biggest heart and is the most caring mom and person I've ever met. She is dedicated and loyal and I cherish her friendship. I've never heard a negative word about her or see her do anything but uphold our values, I am proud to know her and stand beside her. I think she would make a great spokeperson for your company and site. You cannot go wrong with picking her.
it sounds like you have to compete to lose weight with this program. seems to me that you guys are picking and choosing who is good enough to spend the time coaching and helping. i think i'll just stick with a gym membership where i know i will be just as important as the other mommies that come in wanting to lose some weight.