All applicants who applied to the Mamavation campaign have been encouraged to enter the “Move It & Lose It” Challenge sponsored by Earth Footwear. The applicant that loses the highest percentage of body weight during the seven week campaign will win $500 and a pair of shoes. The second place winner will also win a pair of shoes.

START THIS MONDAY (Week 1) by doing the following:

1. Create a Mamavation Monday post each week of the campaign and update us on your weekly weight loss.
2. Include a picture in each post of your toes on the scale. We need to be able to see how much you weigh in that picture in order to verify your weight loss.
3. Measure yourself and post your measurements on your first Mamavation Monday post with week one of the campaign. Then measure at week 5 and week 7. Include bust, waist, hips, thighs, & arms.
4. Take pictures of yourself, front and back. Post them on your first post and then take additional pictures to post on week 7.
5. Continue to support the Mamavation Sistahood on twitter and engage with them daily
6. Link your weekly post up on in the Mamavation Group, so others can encourage you

Applicants who have already been changing their lifestyle and exercising are in luck. I’m using the weigh-in amounts to start from the applications that were submitted. So if you applied early and got your butt in gear, good for you. Let the games begin!



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Leah Segedie is the Founder of Mamavation and Bookieboo, a blogger network. After losing over 100 lbs, she started a career mentoring women in health and since then has assisted in over 3,500 lbs lost via the Mamavation community. Leah and her work has been mentioned in Ladies Home Journal, Reader's Digest, Fitness, Women's Day, CNN, ABC, CBS, the O'Reilly Factor, AOL, Entrepreneur, and Yahoo to name a few. She works from home in her fuzzy slippers.

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