Leah Segedie’s Official Bio
Leah Segedie helps women make safer consumer choices for their families. She’s a consumer watchdog, author, activist, community organizer, & strategist. Leah founded award-winning consumer activist website Mamavation.com and the leading eco-friendly influencer conference, ShiftCon Social Media Conference. She also wrote Green Enough: Eat Better, Live Cleaner, Be Happier (All Without Driving Your Family Crazy!) to democratize scientific findings and help families make safer & greener product choices.
Content from Mamavation reaches millions of American women annually and helps them avoid the pitfalls of hormone-disrupting chemicals inside everyday products through the investigations of every aisle of a retail store. But inside the Mamavation community, Leah brings excitement & humor to serious topics which makes them easier to remember and digest. Fans automatically become more knowledgeable about marketing tricks and toxic pitfalls.
Leah is also a very passionate consumer health activist. She organized over 650 social media influencer activists when California, Washington, Oregon, and Colorado attempted to label GMOs through the ballot box. After such a incredible feat she realized that this group needed an annual conference to connect & network with like-minded folks. That’s when she founded ShiftCon Social Media Conference as an annual blogger conference that focuses on how health is impacted by food and everyday products. Today ShiftCon is managed by green influencer Ari Adams and Leah sits on the board.
Leah also works behind the scenes as a social media strategist helping agencies, brands, NGOs, policymakers, business developers, and other partners succeed with a range of techniques and tools online, including access to her network of 10,000+ bloggers.
Leah has been recognized for several feats in her professional and personal life such as being named “Mom of the Year” by Shape Magazine, being named the 4th most Influential Mom Blogger by Cision Media, Top 10 Woman Changing School Nutrition, compared to Lady Gaga for her unique social media tactics in The Huffington Post, and Favorite Weight Loss Blog by Fitness Magazine. Her story, communities and work have also been featured in the following publications: CNN, ABC, NBC, The O’Reiley factor, Chicago Tribune, Christian Science Monitor, The Talk, Yahoo, Ladies Home Journal, Fitness Magazine, Reader’s Digest, Shape Magazine, EcoWatch, The Huffington Post, Mind Body Green, Women’s Day, Fitness RX, International Business Times, Babble, etc.
Leah has a Masters in Communication Management from the University of Southern California where she focused on persuasion, public health, and speech. She was also Commencement Speaker during her 2001 Graduation Ceremony at the University of Southern California when she received her Bachelor’s of Arts in Communication. She lives in Simi Valley with her husband and three young children. Leah Segedie can be emailed at leahsegedie(at)bookieboo(dot)com.
Random Facts About Leah Segedie in her own words…
- I love cats, but my husband is allergic to them. To be with him I had to give up my beloved black cat who could fetch and play dead just like a dog. If I come to your house and you have a cat, I’ll spend most of my time petting your feline. If my husband dies first, I’ll become a crazy cat lady.
- I’m known for being a bit eccentric and having a sailor’s mouth. It comes out more in my book and in the community than on the site. That’s just to make uncle google happy. If you meet me in real life you’ll notice both.
- I’m a technology vampire. I suck the life out of anything with a cord attached. Every time I get a new computer, it’s broken within 4-6 months. Thank GAWD my husband is an Information Technology professional. Otherwise, I wouldn’t be able to have this career.
- My mother is my best friend.
- Some of my hobbies are needlepoint, numerology, having lots and lots and lots of plants, and local environmental work.
- I was “born in the caul” which means when I was born the amniotic sac never broke. The nurse midwife that delivered me in the natural birth center broke the sac herself. (Yes, my mother was a bit of a hippie.) This birth was of special cultural and historical significance back in the day. It was believed people like me have special leadership or psychic or religious abilities. But in medieval times I also could have been killed and had my skin sold as a relic. Fun times. My middle son was also born this way but at a regular hospital.
- My favorite activities are Taebo, kickboxing, hiking in nature, and weight training.
- My activism is relevant to my life. For example, one year my son got a coupon from McDonalds after improving in math in his public school, so the next two years I was at the McDonald shareholder meeting demanding they stop marketing to young children in schools and making national news.
- I’m as white as a ghost and have about a million freckles. I used to hate them and now I love every single one of them.
- In 2015, the American Association of Pediatrics kicked Monsanto out as a sponsor after having a meeting with me.
- It took me about two years to get Target to ban bisphenol coatings on their thermal receipt paper and hooray!
- My nickname in high school was “firecrotch” because my girlfriend saw me naked once and noticed the curtains matched the drapes and told EVERYONE. That nickname was hard to forget. But I’m not embarrassed by the idea anymore.
- My oldest son has Autism and my youngest son has food allergies to treenuts and peanuts. Thus I understand many of the issues plaguing mothers today and have a unique perspective to help support.